Someone’s Life is Better Because of You
Making lives better through healthcare marketing is the mission of Kurt Hoffmann, a veteran of healthcare marketing.
Kurt founded healthcare marketing agency Abra Marketing in 1999.
Abra has served multiple billion-dollar healthcare companies such as Medtronic and Smith Nephew and also local hospitals, medical practices and FQHCs (Federally Qualified Health Centers that receive government funding to care for the underserved).
Kurt has a unique vantage point having started when “traditional marketing” was the primary protocol and has since led clients into the new technologies as they have evolved.
Kurt founded healthcare marketing agency Abra Marketing in 1999.
Abra has served multiple billion-dollar healthcare companies such as Medtronic and Smith Nephew and also many local hospitals, medical practices and FQHCs (Federally Qualified Health Centers that receive government funding to care for the underserved).
Kurt has a unique vantage point having started when “traditional marketing” was the primary protocol and has since led clients into the “new” technologies as they have evolved.
Marketing that is Genuine not Gimmicks
Abra has been in business through many advents in marketing technology, including the rise of Google, YouTube, SEO, social media, and AI.
With every tech revolution, Abra has been a leader in developing best practices to use them effectively while avoiding the pitfalls of new tech gimmicks.
What separates Abra the most is that we always focus on one Vision: How does this make people’s lives better?
This is particularly critical in healthcare. When people are suffering, we have an opportunity to connect them to the people who can alleviate their suffering.
Marketing through a Crisis
Abra has successfully used marketing to support healthcare clients through extreme challenges including the California wildfires and COVID.
Marketing through a Crisis
Abra has successfully used marketing to support healthcare clients through extreme challenges including the California wildfires and COVID.
Marketing that Makes Life Better
Abra has been a leader in developing best practices around technologies while avoiding the pitfalls of new tech gimmicks.
A Marketing Agency Committed to a Better World
Since its founding in 1999, Abra has been committed to using marketing expertise to making the world a better place, from lighting a Sundial bridge pink for breast cancer awareness, creating a documentary film about a local martial arts school, to producing a video series shining a light on businesses who do good.
A Marketing Agency Committed to a Better World
Since its founding in 1999, Abra has been committed to using marketing expertise to making the world a better place, from lighting a glass-bottomed pedestrian bridge pink for breast cancer awareness, creating a documentary film about a local martial arts school, to producing a video series shining a light on businesses who do good.
